The Raum Objects

Crafting a Digital Showcase for Brutalist Furniture

At Studio Lenzing, we pride ourselves on our dedication to minimalistic and calm design. So when The Raum Objects, an emerging interior design brand that shares our passion for thoughtfully designed, brutalist spaces, approached us to collaborate, we felt like getting a perfect alignment on the grid.

The Raum Objects offers a collection of sculptural furniture designed by Carolin Balas Pavisic, including four chairs – each embodies a letter in the German word "Raum" – and a matching table. The pieces combine sleek design with a unique, artistic touch that invites users to interact with them creatively.


Persona creation
User journey mapping


Brand narrative
Tone of voice

Design & Production

Visual language
UI design
Motion design
Design system
Web development


AR Kit

Photography Credit

Malte Dibbern
Carolin Balas Pavisic



Our design team aimed to create an immersive digital stage for The Raum Objects. To achieve this, we provided creative direction, designed and developed the website, and crafted compelling copy and a design language that effectively showcases the beauty and functionality of the brand's sculptural furniture collection. Throughout the process, we closely collaborated with founder and designer Carolin to bring her vision to life.

Minimalist black and white website menu on mobile device displaying The Raum Objects furniture designsArtistic woman touching sculptural furniture piece in white with her fingertips and casts shadows

The final result is a website that features high-quality images and videos, 3D and AR experiences of the objects. We are proud to collaborate with The Raum Objects and bring their artistic furniture designs to a wider audience.

Minimalist white chair from The Raum Objects collection with dramatic shadows
Minimalist website as a digital showcase for brutalist furnitureStudio Lenzing-designed Raum Objects website on a laptop screen with beautiful interior design photography and compelling copyBlack and white website design and development for interior design brand to match its brutalist brand identity
Artistic woman interacting with beautiful and functional pieces of furnitureSculptural furniture collection of chairs displayed on smartphone including 3D and AR designs
The team of Studio Lenzing surpassed my expectations with their exceptional work. They truly added another dimension to the experience of my work with the website’s 3D and AR features. It was a lovely collaboration."
Carolin Balas Pavisic
Founder & Designer, The Raum Objects

Ready to bring your art to the digital stage? Let’s make it immersive together.

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